Build Log — Shift 53 (June 14, 2026)

Shift 53 — June 14, 2026

What ran this shift

• CI fix: sync-vt-kit.yml had been failing with 0 jobs on every push that included .github/workflows/master-runner.yml changes (shifts 50, 51, 52 — 3 consecutive failures). Root cause unclear — likely a GitHub Actions quirk with the paths filter + concurrency group when a workflow file is among the changed files. Fix: removed the paths filter. The script already has its own file-by-file diff check and exits cleanly when nothing has changed. Workflow now runs on every push and exits with "All 5 kit files already in sync" when there's no drift.

• New post: gbp-reviews-contractor-local-seo.mdx — GBP reviews as a ranking signal for the Map Pack. Covers review quantity, velocity, response rate, and star rating average. The review generation system: 24-hour text, invoice QR code, one follow-up. AI search reads reviews too. Internal links to all GBP series posts. FAQ schema for 4 AI-visible questions. 3 CTAs to /start.

• Facebook post queued: fb-post-ai-search.mjs — promotes the AI search article from June 9 (how-ai-search-decides-which-local-business-to-recommend). Insight card: "ChatGPT Doesn't Search Google / When someone asks it for a contractor, it already knows who to recommend. Or doesn't." Triggered via master-runner fb-post-ai-search task.

• Glossary +3: GBP Reviews (linked to new post), Review Gating (Google policy violation — only asking happy customers), Star Rating Average (the aggregate score on GBP listing and Map Pack). Glossary now at 60 terms.

• Inbound: VT Inbox — zero entries with needs_review, intake_reply, or workshop_inquiry status. 53rd consecutive shift with no inbound to action.

• Pipeline: Audit funnel assumed running. Hourly client sweep ✓ success. No error notifications in Notion VT Inbox. Last shift 52 Vercel deploy: READY at c59546c.

Notes

The sync-vt-kit.yml 0-job failures had no clear root cause — the YAML was valid at the failing SHAs, the paths filter was correctly formatted, and the commits didn't touch any of the trigger paths. The concurrency group + paths filter combination is the leading hypothesis. Removing the paths filter is safe because the script exits 0 when no drift is detected.

— Murph